2017年6月5日月曜日

Hertz@Team Green




Green collection and electric cars

Hertz launched its "Green Collection" in September 2006 with environmentally friendly vehicles including the Toyota Prius, Ford Fusion, Buick LaCrosse, Toyota Camry, and Hyundai Sonata.[25] All feature Environmental Protection Agency (EPA) highway fuel efficiency ratings of 28 mpg‑US (8.4 L/100 km; 34 mpg‑imp) or better on the highway.[26] In early 2007, Hertz launched its global hybrid rental program in conjunction with a $1 million donation to the National Park Foundation.[27]
Hertz has an agreement with Nissan to bring the Nissan Leaf electric car to certain U.S. and European locations. Hertz said it also will supply electrics and plug-in hybrids from other manufacturers, including General Motors, Toyota, and Mitsubishi.[28]

John F. Kennedy assassination

A large billboard advertising Hertz was on the roof of the Texas School Book Depository in Dealey Plaza during the assassination of President John F. Kennedy on November 22, 1963. The billboard was removed in 1978.[36]

O.J. Simpson

O.J. Simpson appeared prominently in ads for the company. The company set the trend of hiring black athletes as sponsors of various brands.[37] In 1975, O.J. Simpson became a staple in American households with his Hertz commercials.[37] One spot from the mid-1970s, showed Simpson, former football star as he was, running through an airport terminal (wearing a three-piece business suit and carrying a briefcase) and leaping over rows of departure lounge seats trying to get to his Hertz rental car. A woman yelled, "Go O.J. Go!" The tagline of the ad, as spoken by O.J., was "Hertz, the superstar in rent-a-car". In later years and through the 1980s, he appeared with golf legend Arnold Palmer; the pair was joined by the early 1990s by actress Jamie Lee Curtis. The relationship between Hertz and Simpson ended in 1994, following Simpson's arrest for the murder of Nicole Brown Simpson and Ron Goldman.


John Daniel Hertz, Sr. (April 10, 1879 – October 8, 1961) was an American businessman, thoroughbred racehorse owner and breeder, and philanthropist.
Born Sándor Herz in Sklabiňa, a village near Martin, Slovakia.[1] His family emigrated to Chicago when he was five.

As a young man, Hertz Jr. was an amateur boxer, fighting under the name "Dan Donnelly."[1] He won amateur championships at the Chicago Athletic Association and eventually began to box under his own name. He lived at 880 Fifth Avenue in New York City.[2]

In 1933, Robert Lehman sold Hertz a minority interest in Lehman Brothers investment bank in New York City and he remained a member of the firm until his death. In 1938, Hertz was prepared to buy Eastern Air Lines from General Motors but the airline's General Manager, Eddie Rickenbacker, was able to raise the necessary financing to acquire Eastern before Hertz could exercise his option. In 1943, he sold his remaining financial interest in Yellow Coach Manufacturing Company to General Motors.
Using The Omnibus Corporation he re-purchased the car rental business from General Motors in 1953. The Omnibus Corporation then divested itself of its public transport interests, changed its name to The Hertz Corporation and floated on the New York Stock Exchange the following year.
Hertz died on October 8, 1961.[6] His wife died two years later.[7] They were originally buried together in the Rosehill Cemetery (Chicago, Illinois). Their remains are interred at Woodlawn Cemetery in The Bronx, New York City.



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3 件のコメント:

匿名 さんのコメント...

そういえば、Homebase(元Sainsbury'sグループ)も、
ニトリも、カインズホームも
緑ですね。。。

匿名 さんのコメント...

そう言えば、30年前に連邦ビル爆発事件に使われたのもハーツだったような。

ご近所 さんのコメント...

日本の代理店の遍歴が面白いですよね

今は
トヨタ